Recent articles 


Whether you are already one of our partners, or planning to become one, our brand new Referral Program is definitely something you should know about. On top of sharing the awesome (😎) App-Central experience with your friends, you can now earn extra money!


Game bundling is a popular strategy by game creators for decades. Think of Nintendo or SEGA consoles bundling some of their most popular games (or doing big arcade pancakes) in a single cartridge.

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Your game\app will be featured as one of the apps within the Meta App, connected to the rest of the apps, enabling high retention and user engagement.


Whether you talk to developers or gamers, the term "meta-game" has a different meaning. For a gamer, the term normally describes a player's use of real-life knowledge concerning the state of the game to determine their in-game actions. In a sense, it's a way to...

Playing on Phones

Bundling games is nothing new. Providing multiple options for users gives people the choice to find more games they like. Just like in a well-stacked supermarket shelf or buffet table with many food alternatives, increased choice is likely to increase consumption - but to what extent? 

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AppCentral Beta Testing CentralSDK™ To Optimize In-App Subscriptions & Monetization

AppCentral's new breed of Publishing House will leverage over 10 years of media buying know-how, with cutting edge monetization and optimization algorithms. The new concept will fully launch in 2021 to help app developers......

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Why Mobile App Developers Need The Right Publisher Partner To Succeed

To say the mobile app market is competitive is an understatement. With over 2.2 million apps currently available in the Apple’s app store and 2.9 million apps available on Google Play, it is virtually impossible.....


Publishers Must Focus On Premium Content Worthy Of Paid Subscriptions In 2020

An ad-supported model is no longer enough to run a successful media or publishing business. A huge number of newspapers, magazines, journals and blogs are already behind paywalls...

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Yinon's Stock Portfolio: An App for Novice and Experienced Investors

Leveraging market wisdom and foresight from one of the world's leading value investors, App Central's new app provides tips, insights and ideas on exceptional investment opportunities...

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Which Publishers And Apps Are Thriving With Over A Billion People Stuck At Home?

The way we consume media or interact online has changed overnight. With over 1 billion people stuck at home, the way we work, what we buy and how we keep ourselves entertained has radically changed...


Israel's Retail Innovation Club Unveils New App Driven Technologies to Help Brick & Mortar Stores

Israel has leveraged technology to overcome the current health crisis, with different innovative solutions that track the spread of the coronavirus. This tech allowed the country to build models and intervene rapidly when necessary before communities and health facilities were overwhelmed...